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Sky Movies Sci-Fi & Horror

Genre: Movies
Channel Location: 309

Channel Description:

Sky Movies Sci-Fi & Horror the only channel showing the best in futuristic Sci-fi and edge of your seat nail biting horror movies. Two of film’s defining genres are brought together for the first time to shock and delight in equal measure. Covering the furthest reaches of time and space to places too close for comfort, this is a place of fear and wonder. Prepare to be amazed and confounded, energised and terrified in the never- ending, sense-jangling universe of Sci-Fi & Horror.

Audience

  • Viewers of Sky Movies are more upmarket than the average viewer
  • Monthly average audience of 9.9 million individuals
  • Reaches both a male and female audience
  • A great place to reach all the family – 16% of viewers are children
  • Attracts a younger audience –  35% of viewers are 16-34

Channel Insights

Movie viewers are more likely to…

  • Be owners of new technology products such as Xbox and an IPod
  • Have broadband access
  • Be interested in fashion, music and clubbing
  • Take regular holidays/breaks
  • Have health and life insurance
  • Go to the cinema regularly

Defining Programmes

Star Trek – Terminator Salvation – The Wolfman – Paranormal Activity – The Final Destination – Terminator 2 – Minority Report – The Matrix